You're About to Make a Terrible Mistake!

How Biases Distort Decision-Making and What You Can Do to Fight Them

You're About to Make a Terrible Mistake!
Olivier Sibony
RRP:
NZ$ 27.99
Our Price:
NZ$ 21.83
Paperback
h198 x 129mm - 336pg
1 Jul 2021 UK
International import eta 7-19 days
9781800750333
Out Of Stock
Currently no stock in-store, stock is sourced to your order
' A masterful introduction to the state of the art in managerial decision making. Surprisingly, it is also a pleasure to read. ' - Daniel Kahneman, author of Thinking Fast and SlowWe all make decisions all the time. It' s so natural that we hardly stop to think about it. Yet even the smartest and most experienced among us make frequent and predictable errors. So, what makes a good decision? Should we trust our intuitions and if so, when? How can we avoid being tripped up by cognitive biases when we are not even aware of them? In You' re About to Make a Terrible Mistake!, strategy professor and management consultant Olivier Sibony draws on dozens of fascinating and engaging case studies to show how cognitive biases routinely lead all of us - including even the most renowned business titans - into nine common decision=making traps. Distinctive in the clarity and practicality of is message, You' re About to Make a Terrible Mistake! distils the latest developments in behavioural economics and cognitive psychology into actionable tools for making smart, effective decisions in business and beyond.
' An elegant synthesis of the best scientific work on human judgment that will be useful whether your aspirations in life are modest or grandiose' -- Philip E. Tetlock, co-author of Superforecasting ' Brilliant, fun, and wise -- a tremendous guide to sensible decision-making, in business and in daily life. Filled with vivid stories and big lessons, this book might well be the best investment you make this year' -- Cass R. Sunstein, co-author of Nudge ' Finally! Actionable advice for leaders based on decades of decision science. Succinct, accurate, and even-handed' -- Angela Duckworth, author of Grit ' Olivier Sibony has that rare and magical ability to take complex concepts and package them in fast-paced, easy-to-understand narrative. Filled with actionable advice on how to make better choices, this book should be required reading for anyone looking to improve their decision process' -- Annie Duke, bestselling author of Thinking in Bets ' The best, funniest, most useful guide to cognitive bias in business. If you make decisions, you need to read this book' -- Safi Bahcall, author of Loonshots
Olivier Sibony is an Affiliate Professor of Strategy at HEC Paris and an Associate Fellow at Said Business School, Oxford University. Previously, he spent 25 years in the Paris and New York offices of McKinsey & Company, where he was a senior partner. Sibony' s research on improving the quality of strategic decision making has been featured in many publications, included Harvard Business Review and MIT Sloan Management Review. He is a graduate of HEC Paris and holds a PhD from Paris Sciences et Lettres University. He is a co-author, with Daniel Kahneman, of the forthcoming Noise.

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