Surfing the Asian Wave

How to survive and thrive in the new global reality

Surfing the Asian Wave
Steve McGinnes
RRP:
NZ$ 40.99
Our Price:
NZ$ 36.89
Paperback
h136 x 215mm - 192pg
15 Apr 2020 SNG
International import eta 7-19 days
9789814868464
Out Of Stock
Currently no stock in-store, stock is sourced to your order
The world has changed. Asia and the West have converged, and the old borders, rules and ways of working no longer apply.This is the new global reality, and to succeed in it you need to understand how the other half of the world thinks, talks and acts. As individuals, businesses, nations and a species, our biggest challenges and opportunities are now unarguably global. The key skill of the 21st century will be the ability to interact effectively across the Asia/West intersection and the new blended world.This book combines first-hand experiences from thinkers, leaders and business people across multiple industries with robust academic research, then distils them into clear insights, actions and behaviours the reader can apply in real life.Each chapter focuses on a single topic area in which Asia and the West diverge in terms of thinking, tradition, behaviours and values, and where the biggest and most common mistakes are made. Chapters can be read in isolation, in sequence or re-read when needed. Topics include: Power, Family, Corruption, Face, Risk, and Relationships.Surfing the Asian Wave is an exhilarating guide to succeeding amid the 21st century's seas of disruption. Get ready for the ride.
Business leader and commentator Steve McGinnes is a regular TV guest on BBC World News, as a trusted expert on Asian/global business, innovation and branding. He is a highly sought-after conference speaker, and his social media posts receive 50,000+ views. With 15 years' experience living and working across Asia, he has a keen understanding of what it takes to succeed in cross-cultural business environments.Steve has worked with Unilever, Diageo, Danone, Nestle, Coca Cola, LVMH, government teams, academic groups and UN organisations, and is Founder of the Hummingbird Perspective consulting group. For more on Steve, visit Stevenmcginnes.com.
Status: Active
ISBN-13: 9789814868464
Published: 15 Apr 2020
Published In: Singapore
Imprint: Marshall Cavendish International (Asia) Pte
Publisher: Marshall Cavendish International (Asia) Pte
Format: Paperback
Height: 136mm
Width: 215mm
Pages: 192

In stock - for items in stock we aim to dispatch the next business day. For delivery in NZ allow 2-5 business days, with rural taking a wee bit longer.

Locally sourced in NZ - stock comes from a NZ supplier with an approximate delivery of 7-15 business days.

International Imports - stock is imported into NZ, depending on air or sea shipping option from the international supplier stock can take 10-30 working days to arrive into NZ. 

Pre-order Titles - delivery will vary depending on where the title is published, if local stock is available in NZ then 5-7 business days, for international imports it can be 10-30 business days. In all cases we will access the quickest supply option.

Delivery Packaging - we ship all items in cardboard sleeves or by box with either packing paper or corn starch chips. (We avoid using plastics bubble bags)

Tracking - Orders are delivered by track and trace courier and are fully insured, tracking information will be sent by email once dispatched.

View our full Order & Delivery information

Details of the product above will be automatically included with your enquiry.