The Psychology of Technology

Social Science Research in the Age of Big Data

The Psychology of Technology
Sandra Matz
RRP:
NZ$ 276.99
Our Price:
NZ$ 235.44
Paperback
h229 x 152mm - 451pg
12 Jul 2022 US
9781433836268
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The rapid advancements in technology, and our increasing interaction with it, have key implications for the field of psychology. The Psychology of Technologybrings together research from different subdisciplines across psychology to address the ways in which technology and Big Data are changing how psychological research is conducted. It also examines how technology allows us to better understand human psychology. This text showcases cutting-edge research at the intersection of psychology and technology to provide an outlook into the future of psychological research in a tech-enabled world. The growing capabilities and reach of technology show no signs of abating, so it is critically important that psychology understand it and harness it effectively and ethically. Chapters offer fascinating and novel insights about the human condition using digital technologies as a window into human psychology, highlight the opportunities and challenges people face interacting with digital tech, and address the consequences of technology for individuals and societies. The intricacies of human-machine interaction, analyses of digital footprints, and "big data" approaches are investigated in detail.
The current technological revolution is awesome and terrifying. This spectacular book underscores why human psychology is the linchpin of humanity' s efforts to harness the revolution' s power for good. --Eli J. Finkel, PhD, Professor, Northwestern University, author of The All-Or-Nothing Marriage
Sandra C. Matz, PhD, is an assistant professor at Columbia Business School in New York City. She was a Visiting Professor of Marketing at University College Dublin, Visiting Researcher at the Stanford Graduate School of Business, and Visiting Researcher in the Department of Psychology at the University of Texas-Austin. She holds a PhD in psychology from the University of Cambridge (UK). Visit sandramatz. com, and follow @sandracmatz.
Status: Indent title, imported to order
ISBN-13: 9781433836268
Published: 12 Jul 2022
Published In: United States
Imprint: American Psychological Association
Publisher: American Psychological Association
Format: Paperback
Height: 229mm
Width: 152mm
Pages: 451

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