Presenting to Win: The art of telling your story

Presenting to Win: The art of telling your story
Jerry Weissman
RRP:
NZ$ 54.99
Our Price:
NZ$ 52.24
Paperback
Not defined
18 Aug 2021 US
International import eta 7-19 days
9780136933229
Out Of Stock
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In this fully updated paperback edition of Presenting to Win, the world's No. 1 presentation consultant shows how to connect with even the toughest, most high-level audiences and move them to action. Jerry Weissman shows presenters of all kinds how to dump those PowerPoint templates once and for all and learn to tell compelling stories that focus on what's in it for your listeners. Drawing on dozens of real cases, Weissman shows presenters how to identify primary goats and messages before they even open PowerPoint; how to stay focused on what their listeners really care about; and how to capture their audiences in the first crucial 90 seconds. From bullets and graphics to the effective but sparing use of special effects, Weissman covers all the practical mechanics of effective presentation. Unlike the techniques in other presentation books, this book's easy, step-by-step approach has been proven with billions of dollars on the line, in hundreds of IPO road shows before the world's most jaded investors. The endorsements speak for themselves from the founding CEOs of Yahoo and Intuit, Fortune columnist Stewart Alsop, Sergio Zyman, and dozens of others.
Jerry Weissman, the world's #1 corporate presentations coach, founded and leads Power Presentations, Ltd. in Foster City, CA. His private clients include executives at hundreds of the world's top companies, including Yahoo!, Intel, Cisco Systems, Intuit, Dolby Laboratories, and Microsoft. Weissman coached Cisco executives before their immensely successful IPO road show; afterward, the firm's chairman attributed at least two to three dollars of Cisco's offering price to Weissman's work. Since then, he has prepared executives for nearly 500 IPO road shows, helping them raise hundreds of billions of dollars. His techniques have helped another 500 firms develop and deliver their mission-critical business presentations. Weissman is author of the global bestseller Presenting to Win: The Art of Telling Your Story (Financial Times Prentice Hall, 2003) and In the Line of Fire (Pearson Prentice Hall, 2005) along with its companion DVD, In the Line of Fire: An Interactive Guide to Handling Tough Questions (www.powerltd.com).

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