Poles Apart

Why People Turn Against Each Other, and How to Bring Them Together

Poles Apart
Alison Goldsworthy, Laura Osborne, Alexandra Chesterfield
RRP:
NZ$ 32.00
Our Price:
NZ$ 25.60
Paperback
h198 x 129mm - 320pg
2 Jun 2022 UK
International import eta 7-19 days
9781847942975
Out Of Stock
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9781847942951 UK Hardback $44.00

A groundbreaking work on why people become so divided - and how they can brought back together. We humans are social animals, naturally driven to form close-knit groups. All too often, though, these groups become partisan. They start to compete with one another. They become mutually hostile. Why does this happen? And what can be done to counter the tendencyIn Poles Apart, an expert on polarisation, a behavioural scientist and a professional communicator explain why we are so prone to be drawn into rival, often deeply antagonistic factions. They explore the shaping force of our genetic make-up on our fundamental views and the nature of the influences that family, friends and peers exert. They pinpoint the economic and political triggers that tip people from healthy disagreement to dangerous hostility, and the part played by social media in spreading entrenched opinions. And they help us to understand why outlooks that can seem so bizarre and extreme to us seem so eminently sensible to those who hold them. Above all, by meticulously showing how and why polarisation affects every part of our lives - influencing everything from our friendship circles to our approach to health issues - they show what practical and effective steps we can all take to narrow divisions, build respect for others, and create a greater degree of common understanding.
Poles Apart is an extraordinary achievement: fresh, deeply authoritative, and entertaining on every page. Everyone talks about polarisation, but no one does it like Goldsworthy, Osborne, and Chesterfield. You' ll finish this book wiser, kinder, and more hopeful than when you started it. -- Jamie Susskind, author of Future Politics A fascinating and thought-provoking analysis of the divisions between us, how we bridge them, how we reshape the world - and ourselves too. Essential reading. -- Cathy Newman * Channel 4 News * Asks the best question I have ever heard. And, critically, offers solutions. A must read. -- Rory Sutherland, vice-chairman of Ogilvy UK, and author of Alchemy: The Surprising Power of Ideas That Don' t Make Sense In Poles Apart, the authors give us a comprehensive review of the psychology of groupishness and polarisation. It' s a fascinating read, which will help anyone who wants to step out of the polarisation cycle and become part of the solution, rather than part of the problem that is now damaging the world' s leading democracies. -- Jonathan Haidt, NYU-Stern School of Business, author of The Righteous Mind and The Happiness Hypothesis
Ali Goldsworthy (Author) Ali Goldsworthy has spent over 20 years active in politics and campaigning. A former Deputy Chair of the Liberal Democrats, she led the team that built the fastest growing campaigning organisation in the UK. In 2017 she was a Sloan Fellow at Stanford, creating its first depolarisation course and claiming numerous awards for her work. Ali has written for the Telegraph, Independent, New Statesman and Financial Times. Laura Osborne (Author) Laura Osborne is a professional communicator and change maker, with a background in public affairs and government communications. Currently Communications Director and a spokesperson at London First, the voice of London' s largest businesses, she was the UK Consumer Association' s first Head of Corporate Affairs, working with some of the UK' s biggest corporates to directly intervene to improve the banking, energy and telecoms markets for consumers. Alex Chesterfield (Author) Alex Chesterfield is a behavioural scientist with a Masters in Cognitive & Decision Science. She currently works in financial services, leading a team of psychologists to encourage consumers to make better decisions and drive ethical business cultures. For four years, she was an elected Councillor in Guildford for the Conservative Party and has personally experienced the effects of affective polarisation, both in and out of the workplace.

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