Naming Book, The: 5 Steps to Creating Brand and Product Names that Sell

Naming Book, The: 5 Steps to Creating Brand and Product Names that Sell
Brad Flowers
RRP:
NZ$ 39.99
Our Price:
NZ$ 31.99
Paperback
h229 x 152mm - 180pg
2 Apr 2020 US
International import eta 7-19 days
9781599186665
Out Of Stock
Currently no stock in-store, stock is sourced to your order
What's in a Name? A lot more than you think.Advertising and marketing masters from Ogilvy to Godin have proven the value of words when it comes to building a brand, attracting an audience, and making a sale. In our increasingly crowded and noisy world, a name is the foundation of every product, brand, or business-and it needs to stand out.In The Naming Book, Bullhorn Creative partner Brad Flowers presents a clear framework for crafting and choosing the name that sticks. With a five-step blueprint from brainstorming to trademarking, this book is the ultimate guidebook to naming anything. Learn how to:Set clear goals for your name and brand before you startFuel your creativity with out-of-the-box ideas from Craft a brainstorming list based on your business missionBuild a brand unique to you by creating your own wordFind the balance between "cool" and clearNarrow down your list of names with 5 easy tests
Status: Active
ISBN-13: 9781599186665
Published: 2 Apr 2020
Published In: United States
Imprint: Entrepreneur Press
Publisher: Entrepreneur Press
Format: Paperback
Height: 229mm
Width: 152mm
Pages: 180

In stock - for items in stock we aim to dispatch the next business day. For delivery in NZ allow 2-5 business days, with rural taking a wee bit longer.

Locally sourced in NZ - stock comes from a NZ supplier with an approximate delivery of 7-15 business days.

International Imports - stock is imported into NZ, depending on air or sea shipping option from the international supplier stock can take 10-30 working days to arrive into NZ. 

Pre-order Titles - delivery will vary depending on where the title is published, if local stock is available in NZ then 5-7 business days, for international imports it can be 10-30 business days. In all cases we will access the quickest supply option.

Delivery Packaging - we ship all items in cardboard sleeves or by box with either packing paper or corn starch chips. (We avoid using plastics bubble bags)

Tracking - Orders are delivered by track and trace courier and are fully insured, tracking information will be sent by email once dispatched.

View our full Order & Delivery information