Innovation from Emerging Markets

From Copycats to Leaders

Innovation from Emerging Markets
Lourdes Casanova, Fernanda Cahen, Anne Miroux
RRP:
NZ$ 192.95
Our Price:
NZ$ 173.65
Hardback
Not defined - 250pg
25 Mar 2021 UK
International import eta 7-19 days
9781108486866
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In recent years, emerging markets have come to represent the largest share of global GDP and have made gains in economic development and political influence. In turn, emerging market companies have taken on a new level of importance in driving innovation, local development and global competition. Advancing an integrative view that captures the diversity of innovation among companies in emerging markets, this book highlights the rapid evolution of emerging markets from imitators to innovation leaders. Building upon research conducted by the Emerging Multinational Research Network (EMRN) in collaboration with several universities in North and South America, Europe and China, this rich and expansive collection includes studies of innovation in regions yet to receive focused analysis in the field. The authors also re-examine dominant theories of innovation and capability creation based on a broad range of case studies and research insights. Offering a taxonomy of emerging market innovations, this collection reveals the unique drivers, types, and outcomes of innovation in emerging markets.
Fernanda Cahen is Assistant Professor of management at Centro Universitario FEI, Brazil, and Visiting Researcher at University of Southern California - Marshall School of Business. She is a Member of the Emerging Multinationals Research Network (EMRN) under the Emerging Markets Institute (EMI) at Cornell University. She co-edited the book Startups and Innovation Ecosystems in Emerging Markets - a Brazilian Perspective (2019). Lourdes Casanova is Senior Lecturer and Gail and Roberto Canizares Director of the Emerging Markets Institute (EMI) at the S. C. Johnson School of Management, Cornell University. She is the co-author of The Era of Chinese Multinationals: Competing for Global Dominance (with Anne Miroux, 2019), Entrepreneurship and the Finance of Innovation in Emerging Markets (2017) and The Political Economy of an Emerging Global Power (2014) and also the co-author of the EMI reports https://ecommons. cornell. edu/handle/1813/66953 Anne Miroux is Faculty Fellow at the Emerging Markets Institute, Cornell University and former Director of the Technology Division in the United Nations Conference on Trade and Development (UNCTAD). She is the co-author of The Era of Chinese Multinationals: Competing for Global Dominance (with Lourdes Casanova, 2019). and also the co-author of the EMI reports https://ecommons. cornell. edu/handle/1813/66953

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