Decoding the World

Decoding the World
Po Bronson, Arvind Gupta
RRP:
NZ$ 29.99
Our Price:
NZ$ 23.99
Paperback
h198 x 129mm - 352pg
10 Jun 2021 UK
International import eta 7-19 days
9781472278630
Out Of Stock
Currently no stock in-store, stock is sourced to your order
A vision of the future where the latest Silicon Valley tech meets cutting-edge genetics. Po Bronson and Arvind Gupta, venture capitalists from Silicon Valley, take everyday news headlines and decode them, leading us on a journey through their unique and highly entertaining view of the world. Each chapter is prefaced with a real-world headline from today' s chaotic news cycle: Dying bees. Rogue planets. Beyond Meat. Glaciers melting. Bronson and Gupta decipher what' s really going on behind these headlines, and why. They offer first-hand experience in funding technologies to solve these problems, most of which involve genetic engineering. But what the authors then do with that premise is always surprising and unexpected. One moment they are ripping it down to the bare bones physics or chemistry, and then they invoke history, philosophy, or psychology, all the while using joyful literary devices and storylines from popular movies. Decoding the World is the kind of book you get when you give two guys $40 million, a world full of messy big problems, a genetics laboratory to play in, and a set of Borges' collected works. After looking through their lens, you' ll never see the world the same.
Po Bronson is the author of seven books, including What Should I Do with My Life? , a #1 New York Times bestseller with more than ten months on the list. Po has been on Oprah, on every national morning show, and on the cover of five magazines, including Wired and Fast Company. He is Strategy Director at IndieBio. He lives in San Francisco with his wife and two children. Arvind Gupta is the founder IndieBio, the world' s largest biotech program-based seed fund. Using a blend of scientific method and design thinking, Arvind and the IndieBio team funds startups that can impact over a billion people or address markets over a billion dollars.
Status: Indicates in stock with Supplier
ISBN-13: 9781472278630
Published: 10 Jun 2021
Published In: United Kingdom
Imprint: Wildfire
Publisher: Headline Publishing Group
Format: Paperback
Height: 198mm
Width: 129mm
Pages: 352

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