Brand Yourself

A no-nonsense brand toolkit for small businesses

Brand Yourself
Lucy Werner, Hadrien Chatelet
RRP:
NZ$ 47.99
Our Price:
NZ$ 41.99
Paperback
h216 x 140mm - 218pg
7 Sep 2021 UK
International import eta 10-19 days
9781788602730
Out Of Stock
Currently no stock in-store, stock is sourced to your order
Brand Yourself walks you through everything you need to know about creating a business brand, from brand strategy to picking out fonts, building your personal brand and affordable creative tips to make an impact with your business. Packed with practical exercises, examples and industry hacks and supported by an extensive interactive playbook online, this is the essential guide for business owners on a budget. Build a brand that stands out and that connects with the people you want to reach. Lucy Werner is founder of The Wern, a PR and branding consultancy, She is also author of the bestselling Hype Yourself and a publicity expert who is a speaker, lecturer and course creator. Hadrien Chatelet is the creative director of The Wern and leads the design arm of the business. He is also cofounder of Lucy' s two children and they work together in their garden in east London. Together they have over 30 years' industry experience and have taught thousands of entrepreneurs how to stand out and find success.
Hadrien Chatelet is Creative Director of The Wern, a PR & design business for small business. As well as launching the strategic branding and design arm of the agency, he is developing a range of FREE tools, DIY products and one-to-one coaching. From literally being caught red-handed and commissioned on the spot to create street art for (Agnes-B) a fashion brand in France, to cutting his teeth in London as a junior designer for a wallpaper company. Hadrien has a wealth of experience across the design, art and branding world. His most recent role saw him build and manage the creative department for the European Marketing division of Endeavor. Hadrien is an advocate for shared parental leave and his desire to share the parental load is a contributing factor to him becoming a co-founder with his partner. They work from a garden office in Hackney. When not making things beautiful visually he also bends your ear with French electro/techno mixes under his DJ alter ego Kiki With Love. Lucy Werner is a PR expert and founder of The Wern, a PR & design business for small businesses. She has worked with top emerging business talent such as Jimmy' s Iced Coffee, The Marshmallowist and Vinyl Me, Please. She also consults for innovation, marketing and public relations consultancies, building their go-to market strategies, raising CEO profiles and developing their thought leadership. Lucy uses her own profile to demonstrate how other small businesses can do their own publicity and has written a ten-day e-learning course for Highbrow called How to get press for your business. She was recently shortlisted as a finalist for Growth Business Enabler from Startups. co. uk. She is the author of Hype Yourself: A no-nonsense PR toolkit for small businesses.
Status: No local stock, title imported to order
ISBN-13: 9781788602730
Published: 7 Sep 2021
Published In: United Kingdom
Imprint: Practical Inspiration Publishing
Publisher: Practical Inspiration Publishing
Format: Paperback
Height: 216mm
Width: 140mm
Spine: 15mm
Pages: 218

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