The Business of Yoga

A Guide to Starting, Growing and Marketing Your Yoga Business

The Business of Yoga
Katy Appleton, Natasha Moutran
RRP:
NZ$ 55.99
Our Price:
NZ$ 50.39
Paperback
h228 x 152mm - 128pg
21 Nov 2022 UK
9781787756427
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Many yoga teachers feel overwhelmed when it comes to grappling with the marketing and entrepreneurial aspects of their yoga business. With the market for yoga teachers becoming increasingly saturated, it is crucial that yoga teachers understand what makes their offering unique to implement a focussed business strategy. This part-guide, part workbook helps yoga teachers bridge the gap between the spiritual essence of being a yoga teacher and the financial viability of their business and is based on the authors' two decades worth of experience. Covering everything from the nuts and bolts of starting out as a yoga teacher, to navigating social media there is something for everyone, whether you' re just starting out on your journey, or trying to propel your career to the next level. This book is part of the series ' Yoga Teaching Guides' , which provides expert information on essential topics as well as ideas for creative teaching.

Ayurveda in Yoga Teaching
Business of Yoga, The: A Guide to Starting, Growing and Marketing Your Yoga Business
Developing a Yoga Home Practice: An Exploration for Yoga Teachers and Trainees
Qigong in Yoga Teaching and Practice: Understanding Qi and the Use of Meridian Energy
Supporting Yoga Students with Common Injuries and Conditions: A Handbook for Teachers and Trainees
Theming Skills for Yoga Teachers: Tools to Inspire Creative and Connected Classes

Katy Appleton (author) Katy Appleton is an author, founder & director of appleyoga, trainer of trainers, and a certified yoga teacher of over 30 years. She has published several yoga books and award-winning DVDs for home practice and is an internationally recognised teacher of Vinyasa Flow. She is known for bringing the true essence of yoga alive in a student' s body and mind in creative, dynamic and life altering ways. Her teaching is biomechanically savvy whilst fun and playful, invoking a deeper embodied sense of self within a practice. Appleyoga runs life-transforming teacher trainings, worldwide retreats and live and online courses. Natasha Moutran (author) Natasha Moutran is an author, musician, lead facilitator and teacher with a world wide audience and over a decade of experience in the yoga industry. As a wellness entrepreneur she has founded many successful companies, and is now living a nomadic life focusing on international offerings, retreats, sacred sexuality and her creative projects.
Status: Indent title, imported to order
ISBN-13: 9781787756427
Published: 21 Nov 2022
Published In: United Kingdom
Imprint: Singing Dragon
Publisher: Jessica Kingsley Publishers
Format: Paperback
Height: 228mm
Width: 152mm
Spine: 10mm
Weight: 200g
Pages: 128

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