Big Vape

The Incendiary Rise of Juul

Big Vape
Jamie Ducharme
RRP:
NZ$ 60.00
Our Price:
NZ$ 48.00
Hardback
h240 x 156mm - 336pg
15 Jun 2021 UK
International import eta 7-19 days
9781529345780
Out Of Stock
Currently no stock in-store, stock is sourced to your order
Quantity:
 
 
' Big Vape is a dazzling story that crackles with the energy of a nicotine buzz, mixing tales of ground-breaking innovation with those of corporate greed and government dysfunction' Christopher Leonard, author of the New York Times bestseller, Kochland It began with a smoke break. __________ THIS IS A STORY OF AMBITION AND GREED James Monsees and Adam Bowen were two ambitious graduate students at Stanford, and in between puffs after class they dreamed of a way to quit smoking. Their solution became the Juul, a sleek, modern device that could vaporize nicotine into a conveniently potent dose. THIS IS A STORY OF BOOM AND BUST The business they built around that device, Juul Labs, would go on to become a $38 billion company and draw blame for addicting a whole new generation of underage tobacco users. THIS IS A STORY OF OUR TIME With rigorous reporting and piercing insight into a Silicon Valley startup, Big Vape uses the dramatic rise of Juul to tell a larger story of big business, Big Tobacco, and the high cost of a product that was too good to be true. __________ A propulsive, eye-opening work of reporting, chronicling the rise of Juul and the birth of a new addiction ' The rise and fall of Juul is an instructive tale and Jamie Ducharme does an excellent job detailing how one bad decision after another led the company astray in this deft rendition of grand start-up dreams gone up in smoke. ' Reeves Wiedeman, author of Billion Dollar Loser ' Big Vape is more than just brilliantly reported and elegantly written. It is also a richly populated book - filled not just with human characters but with matters of science, finance, invention, ambition, ethics, hubris, and blazing ingenuity. ' Jeffrey Kluger, bestselling co-author of Apollo 13
Jamie Ducharme is a staff writer at Time magazine, where she covers health and science. Her work has won awards from the Deadline Club, the New York Press Club, and the Newswomen' s Club of New York. Originally from New Hampshire, Jamie now lives in Brooklyn. Big Vape is her first book.

In stock - for items in stock we aim to dispatch the next business day. For delivery in NZ allow 2-5 business days, with rural taking a wee bit longer.

Locally sourced in NZ - stock comes from a NZ supplier with an approximate delivery of 7-15 business days.

International Imports - stock is imported into NZ, depending on air or sea shipping option from the international supplier stock can take 10-30 working days to arrive into NZ. 

Pre-order Titles - delivery will vary depending on where the title is published, if local stock is available in NZ then 5-7 business days, for international imports it can be 10-30 business days. In all cases we will access the quickest supply option.

Delivery Packaging - we ship all items in cardboard sleeves or by box with either packing paper or corn starch chips. (We avoid using plastics bubble bags)

Tracking - Orders are delivered by track and trace courier and are fully insured, tracking information will be sent by email once dispatched.

View our full Order & Delivery information