Be a Spider, Build a Web

Sticky Content Marketing for Small Businesses

Be a Spider, Build a Web
Rachel Klaver
RRP:
NZ$ 35.00
Our Price:
NZ$ 32.50
Paperback
h229 x 152mm - 252pg
21 Jun 2022
International import eta 7-19 days
9780473626464
Out Of Stock
Currently no stock in-store, stock is sourced to your order
BE A SPIDER, BUILD A WEB walks you through how to build out a sticky content web that attracts, retains, and converts visitors into paying customers. You' ll learn: Why you need a trust bridgeHow to identify your content anchorsHow to narrow your messageHow to create a content planWhy you need different types of contentHow to build your own content webAnd you' ll experience growth, more sales, and success as you learn and apply the framework to your small business.
For over ten years Rachel Klaver has worked with small business owners on their marketing, with a specific interest in content marketing strategy. As a small business owner, often low on time, and with a distinct aversion to admin, Rachel loves helping other small businesses catch the marketing bug. Her insights and personality shine through her weekly podcast MAP IT Marketing, her weekly column in Stuff and her content on any platform they let her have an account!
Status: Active
ISBN-13: 9780473626464
Published: 21 Jun 2022
Published In:
Imprint: Spud House Publishing
Publisher: Spud House Publishing
Format: Paperback
Height: 229mm
Width: 152mm
Spine: 14mm
Weight: 372g
Pages: 252

In stock - for items in stock we aim to dispatch the next business day. For delivery in NZ allow 2-5 business days, with rural taking a wee bit longer.

Locally sourced in NZ - stock comes from a NZ supplier with an approximate delivery of 7-15 business days.

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