Backable

- Blurb -

A groundbreaking book that boldly claims the key to success in business is not talent, connections, or ideas, but the ability to persuade people to take a chance on potential. ' The most successful people aren' t just brilliant - they' re backable' DAN PINK, bestselling author of Drive' Whether you want to get ahead inside a company or build a startup from the ground up, this fascinating book is a must-read. ' REID HOFFMAN, co-founder of LinkedInNo one makes it alone. But there' s a reason why some people can get investors or bosses to believe in them while others cannot. And that reason has little to do with experience, pedigree or a polished business plan. Backable people seem to have a hidden quality that inspires others to take action. We often chalk this up to natural talent or charisma . . . either you have ' it' or you don' t. After getting rejected by every investor he pitched, Suneel Gupta had a burning question: could ' it' be learned? Drawing lessons from hundreds of the world' s biggest thinkers, Suneel discovered how to pitch new ideas in a way that has raised millions of dollars, influenced large-scale change inside massive corporations, and even convinced his 8-year-old daughter to clean her room. Inside the book are long-held secrets from producers of Oscar-winning films, members of Congress, military leaders, culinary stars, venture capitalists, founders of unicorn-status startups, and executives at iconic companies like Lego, Method and Pixar. Suneel used these invaluable lessons to become the New York Stock Exchange' s ' New Face of Innovation' . Backable reveals how the key to success is not charisma, connections, or even your CV, but rather your ability to persuade others to take a chance on you. This groundbreaking book will show you how.